Product data is reported on two levels. 11 major categories (A level), then by 47 detailed product groups (B level) within each of these major categories.

As you review your company’s products, you may discover that some can fit into more than one category. Instead of a % allocation, products should be assigned to the category that approximates the Original Design Intent. Reporting consistency is of prime importance.

Jonathan is a serial entrepreneur and marketing consultant, and writing help a couple of years ago he decided to write a book